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Started by two brothers with a passion for dogs, RXL Raw Dog Nutrition was created to provide health-focused nutrition for canines. This online store prides itself on providing quality products that place the highest priority on dog health and wellbeing, adopting all-natural ingredients that boost energy levels and support the overall health of your beloved pet.

 

The mission of RXL is to deliver convenient and thoughtful nutrition for animals across the UK; a goal they work hard to achieve every single day by providing organic, nutrient-rich, human-grade ingredients, all grown in the UK.

OUR STORY

Love and Respect for Dogs:

We believe that dogs are more than just pets; they are beloved members of our families. We value the unconditional love, loyalty, and joy that dogs bring into our lives. We treat all dogs with love, care, and respect, and strive to provide products that enhance their health and well-being.

Commitment to Quality:

We are dedicated to delivering the highest quality products to our customers. From our frozen raw dog food to our accessories, we carefully source ingredients and materials, ensuring they meet the highest standards. We prioritise the health and safety of dogs, and we never compromise on quality.

Family Approach:

As a family-owned business, we understand the importance of family values. We extend this mindset to our customers, treating them as an extension of our family. We foster a warm and welcoming environment, offering personalized customer service and building long-lasting relationships.

Integrity and Transparency:

Honesty and transparency are at the core of our operations. We believe in conducting business with integrity, ensuring that our customers have complete trust in our products and services. We provide accurate information about our products, pricing, and policies, and we promptly address any concerns or issues that may arise.

Continuous Improvement:

We strive for constant growth and improvement. We actively seek feedback from our customers, as well as stay up-to-date with industry advancements and research. By continually enhancing our products, services, and processes, we aim to provide the best possible experience for our customers and their dogs.

Community Engagement:

We value the importance of being an active member of our community. We actively support local animal welfare organisations, participate in dog-related events, and contribute to initiatives that promote responsible dog ownership. We also give back by supporting local children's sports teams!

OUR VALUES

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